“Good nature is worth more than knowledge, more than money, more than honor…” 
– Henry Ward Beecher

“How’s it going,” were the words I casually used as I walked past a fellow vacationer in a hotel hallway. The bearded man responded reluctantly, “It’s going.” That was it! No “Fine, how are you?” …or “Great, how you doing?” “Oh well, perhaps the guy is just having a tough day,” I thought. The next day as I carried my 3-year old’s floatie to the pool, there he was. As I walked past him I tried again, “How’s it going?” Sure enough, he responded with the same apathetic grunt, “It’s going.”

As I walked away I wondered why he had chosen to make THAT his response to a simple greeting. Why did he CHOOSE to be cold and uninterested in a stranger who was showing interest in him? So how do YOU greet strangers and even co-workers when you pass them in the hall? Do you look down at your feet as if the answers to life’s problems are on your shoelaces, or do you make the first “warm” move? If you said the latter, congratulations!

So this week, pay attention to every casual encounter you have and be sure to deliver your best. Because with each warm greeting and smile you deliver, you increase your worth and value to your customers, organization and world. In other words, your “stock” value goes up. But perhaps even more importantly, you help other’s “stock” value go up as well. And don’t be surprised if the gift of good nature that you deliver is returned in the form of more knowledge, more money and more honor…whether you intended it to or not.

Brian is the author of the book, 20 Days to the Top-How the PRECISE Selling Formula Will Make You Your Company’s Top Sales Performer in 20 Days or Less. To download a free iPhone App of 20 Days to the Top, go to www.preciseselling.com.